Barbie is still going strong on the field workplace but it surely’s already taking the subsequent steps. We already heard in regards to the digital release coming in a couple of brief weeks—and now, on September 22, it’ll be enjoying on IMAX screens for one week solely in North America. With some brand-new bonus footage too.
“The worldwide enthusiasm for Barbie has been overwhelming, humbling, and deeply shifting,” co-writer and director Greta Gerwig mentioned in an announcement posted by Deadline. “So many Barbie followers went on this journey with us, and we will’t thank them sufficient for supporting the movie and sharing their ‘Barbie’ expertise in theaters, throughout social media, and out on the earth. We made Barbie for the massive display, so it’s a thrill to have the ability to carry it to IMAX, the largest display of all. And as a particular due to Barbie followers, we’re excited to share somewhat bit extra of our solid and crew’s unbelievable work by including particular new footage we hope audiences will get pleasure from.”
There’s no phrase on how a lot new footage or what particularly it’s (a gag reel? Deleted scenes? Some mixture?) however that, together with seeing the movie on a good greater display, is certain so as to add a couple of further {dollars} to its virtually $575 million home take, which already has it as the best grossing movie of the yr.
“For all of us within the exhibition neighborhood, it’s been thrilling to observe an unique movie like Barbie turn into an unparalleled essential and business success this summer time,” IMAX CEO Richard Gelfond mentioned. “We’re thrilled to be partnering with Greta and her filmmaking workforce and our associates at Warner Bros. to ship this particular version of Barbie with never-before-seen footage solely to IMAX audiences world wide.”
Sounds prefer it’s time to see it once more.
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